Tag: Formula One
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formula 1: $100 Million Cryptocurrency Sponsorship
Cryptocurrency partnerships and sponsorships entered the world of sports back in 2014. Teams can expand their advertising budget with cryptocurrency platforms to get more popularity for the brand. In 2014, the first crypto-backed campaign – ESPN events made a contract with Bit Pay (Bitcoin payment processor) worth $350 000 in a year. In addition, arsenal made 3-year…
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The Evolution of F1 Racing Video Games
According to our friends ‘over the pond’ at Select Car Leasing UK, (big time racing fans- go figure!) the history of F1 Racing Video Games began with 1982’s ZX Spectrum home computer. Cue up the time machine and take a look at this nifty info-graphic to discover the rest.
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The Latest Odds On F1 Drivers Championship
If you’ve been paying attention to the races so far, it’s no surprise the United Kingdom’s Lewis Hamilton (team Mercedes ) , Finland’s Valterri Bottas (team Mercedes) and Germany’s Sebastian Vettel (team Ferrari) are poised to battle for the crown and the odds continue to get more interesting. Back and Forth Hamilton, a 3 time…
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I Am Content To Keep Watching While Men Dominate F1
The first time I watched an F1 Grand Prix was the race in Australia in 1998. I’d been persuaded by a friend who loved Canadian driver, Jacques Villeneuve, to watch and found myself gripped. Being a Scot, my instinct was to cheer for my fellow countryman, David Coulthard. I was thrilled when he led the…